Dynamic ads are personalized display units which are already available on Google and Facebook for many years, These ads are powered by an uploaded product feed, which allows ads to display the items/products to users based on the criteria the media buyer selects.
Snapchat is Rolling Out Dynamic Ads
Snapchat was testing beta in the UK with brands including Adidas, Topshop and Farfetch, alongside some agency partnerships with 4C, Smartly.io and Brainlabs. Snapchat is offering templates to save time for advertisers in making their products easier to display in a way that looks native. The company is offering five templates on its platform to advertisers, they can select any based on their need. Recommended Reading: Due to Lock down the Use of Snapchat is Way Up
